Case Study Focus

Case based Learning
The case study method is a key component of the academic program at IBS, which is one of the few institutions in India that has made case studies a critical component of its curriculum.

Almost all the courses at IBS are taught 100% through case studies - the case studies being tailor-made to the requirements of different subject areas and topics. Student evaluation is based on class participation and written reports. Students are encouraged to analyze the issues in-depth by gathering supporting information - either through published sources or by directly interacting with the companies involved.



Management case studies describe the situations faced by practicing managers in a narrative form, and also provide the supporting information necessary to involve students in the decision-making process. These case studies encourage students to think of the possible ways of handling such issues, and help them learn the complexities of decision-making in business and the challenges that managers face every day at work.

Almost all the courses in the IBS program are designed keeping in mind the advantages of the case method. Most of the courses are taught 100% through case studies - the case studies being tailor-made to the requirements of different subject areas and topics. Student evaluation is based on class participation and written reports. Students are encouraged to analyze the issues in-depth by gathering supporting information - either through published sources or by directly interacting with the companies involved.


IBS has dedicated research and content development centers (ICMR & CDC) for producing case studies and supporting material. Manned by teams of knowledge workers with many years of academic and corporate experience, these centers develop contemporary and thoughtprovoking case studies which provide great learning value to the students.

Most of these case studies are also made available to global customers through the European Case Clearing House.

IBS case studies have also been published in several leading management textbooks published in Europe, the USA and the UK. IBS hyderabad has a licensing arrangement with Harvard Business School Publishing to use HBS cases in its cirriculum. IBS case studies have won recognitions at various international case writing competitions.

IBS, offers a balanced mix of case studies based on foreign as well as Indian companies. Most of the case studies on Indian companies focus on issues that have not been tapped by other institutions for management teaching. Written in an easy-to-understand and lucid style, these case studies equip students with the latest information on the developments in the Indian and global business scenarios.

All IBS students are provided with books of case studies (as part of their courseware package), which are customized for different subject areas.

By learning through the globally accepted and popular case method of learning, students are able to hone their comprehension, analytical and decision-making skills. In addition, case studies help them become better team players and managers.

User of IBS Case Studies
The following is a partial list of regular users of case studies developed by IBS faculty members :

  • Organizations
  • Adventis
  • Boston Consulting Group
  • British Telecom
  • Cadbury Schweppes
  • Caterpillar S.A.R.L.
  • Coca-Cola
  • Deutsche Bank AG
  • Eli Lilly
  • Ernst & Young
  • GHIA Associates
  • Global Praxis Group
  • Goldman Sachs
  • HayGroup
  • Hewlett Packard
  • Johnsol & Johnson
  • KPMG
  • M&C Saatchi
  • McKinsey
  • PWC
  • P & G
  • Samsung
  • Siemens AG
  • Warner
  • Universities / Business Schools
  • Arizona State University
  • Boston University
  • California State University
  • Chartered Institute of Marketing
  • City University
  • Cornell University
  • Harvard Business School
  • Helsinki School of Economics
  • IMD
  • INSEAD
  • Kellogg School of Management
  • Kingston University
  • London Business School
  • Maastricht School of Management
  • NYU Stern School
  • Pennsylvania University
  • Richard Ivey School of Business
  • SDA Bocconi School of Management
  • Syracuse University
  • University of British Columbia
  • University of Cambridge
  • University of Cape Town
  • University of Edinburgh
  • University of Liverpool
  • University of Melbourne
  • University of Michigan
  • University of Oxford
  • University of Pittsburgh
  • University of Virginia
  • University of Warwick

Case studies written by IBS Faculty have won prizes in several well-known international case writing competitions.

2012

Water Health International: Providing Safe Drinking Water to the Bottom of the Pyramid Consumers :
Wiunner in 'Inclusive Business Models' category in the EFMD Case Writing Competition organized by European Foundation for Management Development (EFMD) and also, the Overall Winner of the Competition.

Sony Corporation - Future Tense? :
ECCH Case Awards organized by European case Clearing House (ECCH), in the 'Human Resource Management / Organizational Behavior' category.

Meltdown in iceland: Biggest Casualty of the 2008 Global Financial Crisis :
Winner in Global ECCH Case Awards organized by European Case Clearing House (ECCH) in the 'Finanace, Accounting and Control' category.

Sustainable Development at PepsiCo :
Runner-up in the Oikos Global Case Writing Competition 2010 (Social enterpreneurship Track), organized by the Oikos Foundation for Economy and Ecology, Univerisy of St.Gallen, Switzerland.

Dr. Reddy's Laboratories: Growing Pains :
Finalist in the John Molson Case Writing Competion 2012, organized byt eh JohnMolson School of Business, Concordia University.


Case studies written by IBS Faculty have won prizes in several well-known international case writing competitions.

2011

Apple Board's 'Steve Jobs Dilemma' :
Winner of CMA-Alberta Award for 'Outstanding Case in Corporate Governanace' at the North American Case Research Association's (NACRA) October 2011 Conference in San Antonio, Texas.

Fabio Rosa - Bridging the Electricity Divide in Brazil :
Winner in ' Inclusive Business Models' category in the prestigious 2010 EFMD Case Writing Competion organized by European Foundation for Management Development (EFMD).

Knowledge Management Initiatives at IBM :
Winner in Global ECCH Case Awards organized by European Case Clearing House (ECCH), in the 'Knowledge, Information and Communication Systems Management' Category.

SKS Microfinance : Managing Growth and Continuity of a Social Enterprise :
Second Prize in Baylor - USASBE Student Case Reserach Competition organized by The Baylor University Enterpreneurship Program and United States Association for Small Business and Entrepreneurship(USASBE).


Case studies written by IBS Faculty have won prizes in several well-known international case writing competitions.

2010
Sony Corporation - Future Tense? :
First prize in the John Molson Case Writing Competition 2010, organized by the John Molson School of Business, Concordia University, Montreal, Canada.

Toyota: The Once-in-a-Century Challenge :
Finalist in the John Molson Case Writing Competition 2010, organized by the John Molson School of Business, Concordia University, Montreal, Canada.

International Development Enterprise India's (IDEI) Affordable Irrigation Technology: Making a Big Social Impact? :
Third Prize in the 2010 NextBillion Case Writing Competition.

Business Model Innovation by Better Place:
A Green Ecosystem for the Mass Adoption of Electric Cars: Third Prize in Oikos Global Case Writing Competition 2010 (Corporate Sustainability Track), organized by the Oikos Foundation for Economy and Ecology, University of St. Gallen, Switzerland.

WaterHealth International:
Providing Safe Drinking Water to the Bottom of the Pyramid Consumers: Third Prize in the Oikos Global Case Writing Competition 2010 (Social Enterepreneurship Track), organized by the Oikos Foundation for Economy and Ecology, University of St. Gallen, Switzerland.


Case studies written by IBS Faculty have won prizes in several well-known international case writing competitions.

2009

Starbucks

Back to Basics?: First prize in the John Molson Case Writing Competition 2008, organized by the John Molson School of Business, Concordia University, Montreal, Canada.

Tata Motors' Acquisition of Jaguar and Land Rover
The second runner up prize in the John Molson Case Writing Competition 2008, organized by the John Molson School of Business, Concordia University, Montreal, Canada.

Israel's Teva Pharmaceutical Industries Ltd.
Success with a Hybrid Business Model: special prize in the John Molson Case Writing Competition 2008 organized by the John Molson School of Business, Concordia University, Montreal, Canada.

Trevor Field and the PlayPumps of Africa
First prize in the Oikos sustainability case writing competition 2009 (Social Entrepreneurship track), organized by University of St. Gallen, Oikos Foundation for Economy and Ecology, Switzerland.

Tata Power- Corporate Social Responsibility and Corporate Sustainability
Second prize in "Oikos Global case writing competition 2009, organized by Oikos International, Switzerland.


2008

Mark Constantine - The Willy Wonka of the Beauty Industry

First prize in the Entrepreneurship category in the European Foundation for Management Development (EFMD) Case Writing Competition, 2007.

Tata Steel's Acquisition of Corus

First runner up prize in the John Molson Case Writing Competition 2007.


2007

Innovation at Whirlpool - Creating a New Competency
First prize in the Corporate Coaching category in the EFMD Case Writing Competition, 2006.

Smart Communications Inc., & Indra Prastha Ice and Cold Storage Ltd (A)
Joint First prize winners in the Managerial Issues in Transitory Economies Category, EFMD Case Writing Competition, 2006.

The Body Shop: Social Responsibility or Sustained Greenwashing?
Third prize in the Oikos Sustainability Case Writing Competition 2007, organized by University of St. Gallen, Oikos Foundation for Economy and Ecology, Switzerland.

The Betapharm Acquisition
DRL's Inorganic Growth Strategy in Europe: First runner up prize in the John Molson MBA Case Writing Competition 2006.

Carrefour's Strategies in China
Second runner up prize in the John Molson MBA Case Writing Competition 2006.


2006

Wal-Mart's Strategies in China
Second runner up prize in the John Molson MBA Case Writing Competition 2005.

Allied Irish Banks - The Currency Derivatives Fiasco
First prize in the Managing Risk Category, in the EFMD Case Writing Competition, 2005.